Are You Prepared To Market Yourself 24/7?
In a career search you are always on stage. You need to be ready to promote yourself at all times and in all sorts of environments. I fully understand there is a strong likelihood you do not have a sales and marketing background. Don’t worry. Contrary to what you may believe, marketing is not complicated. It is all about finding ways to make the product or service stand out. You are the product and you will deliver the service. And you are the only one who can showcase how brilliant you are. Successfully marketing yourself requires a 24/7 mindset. Whenever you meet someone think how you can add value, how they can help you, then be proactive and initiate a conversation. never assume that because someone doesn’t do what you do they are not a viable lead. You never know who is connected to whom anymore. Always dress professionally, carry business cards, your one-page resume and something to record notes and contact information. It’s a great idea to create a “dedicated career search” portfolio and always have it at your fingertips when you leave home. One final thought—keep your negative energy to yourself. no one really cares why your world is lousy and you can rest assured they won’t be rushing out to help you if you keep reminding them.